Marketing and Branding

The Marketing and Branding group oversees the university’s visual identity and brand messaging and partners with schools and central departments on marketing campaigns for graduate enrollment, fundraising, and engagement.  The team includes marketing strategy, design, data analytics, and marketing operations.

Questions?

• Digital: digitalservices@tufts.edu
  
• Events Calendar: events@tufts.edu
• JumboPress Support

Resources

• Brand Guides and Logos
  
• Domain Name Requests
  
• Events Calendar
  
• Go Scripts (a.k.a., “URL shortener”)
• Print Partners
  

Policies and Guidelines

• Tufts Name Use Policy
• Domain Name Guidelines
• Web Accessibility Guidelines
• Guidelines for Co-Branding on the Web
• Policy for Official Social Media Accounts
• Guidelines for Employees’ Personal Use of Social Media
• Video Hosting Guidelines